Chriselle Lim

Early Life & Education

Born on April 10, 1985, in Texas, USA, Chriselle spent part of her childhood in Seoul, South Korea, before returning to the United States. Her bicultural upbringing inspired her love of design and global style.

• Education: She studied Fashion Design and Merchandising at FIDM (Fashion Institute of Design & Merchandising) in Los Angeles.
• Early Work: Lim began her career as a wardrobe stylist, later transitioning into fashion blogging as social media emerged as a new creative platform.

Career Milestones

Chriselle has been at the forefront of digital influence and luxury entrepreneurship for over a decade.

• The Chriselle Factor: Founded in 2011, her blog and YouTube channel became one of the first major lifestyle platforms blending fashion, motherhood, and empowerment.
• Business Leadership: Lim is the Co-founder and CEO of Bumo, a modern workspace and childcare brand designed to support working parents.
• Global Influence: She has collaborated with luxury houses such as Dior, Gucci, and Chanel, and continues to serve as a voice for modern women balancing ambition and family.

Advocacy & Impact

Beyond fashion, Chriselle champions women’s empowerment, entrepreneurship, and representation of Asian-American voices in media.

• Representation: She has used her platform to advocate for diversity and inclusion within the beauty and fashion industries.
• Motherhood Advocacy: Through Bumo, she promotes work-life balance and challenges stigmas faced by working mothers.
• Philanthropy: Lim supports several initiatives focused on education for women and children in underserved communities.

Personal Life

Chriselle is a devoted mother to two daughters. She has openly shared her journey of balancing motherhood, business leadership, and self-growth, inspiring millions of followers to embrace authenticity and strength.